HiTouch Contract Furniture was established as a new independent entity and needed a brand identity and website that reflected a modern, customer-focused direction—distinct from the original HiTouch site. I led the creative development of a design-oriented, sleek web presence, blending intuitive navigation with visual elements that prioritized the needs and wants of their target clients.

The new site emphasizes professional layout, company branding, and customer-centric content, using clean lines, a contemporary color palette, and up-to-date web fonts. This project successfully differentiated HiTouch Contract Furniture in a competitive market, enhancing branding direction and supporting business growth as a stand-alone brand.